How Changpeng Zhao Built Binance and Changed Crypto Forever

Who Is Changpeng Zhao and How Changpeng Zhao Built Binance
If you’ve ever dipped your toes into crypto, chances are you’ve heard the name Changpeng Zhao — or CZ, as the internet calls him. He’s the baseball-capped, tweet-happy founder of Binance, the world’s largest cryptocurrency exchange by trading volume. But CZ’s story isn’t just about launching a billion-dollar company. It’s about reshaping an entire industry from the ground up — faster than anyone thought possible.
From Burgers to Bitcoin: CZ’s Early Days

CZ was born in Jiangsu, China, in 1977. His parents were academics, but they faced political pressures, eventually relocating the family to Canada in the late 1980s. Like many immigrant kids, CZ hustled hard — flipping burgers at McDonald’s and working nights at gas stations to support the family.
He later studied computer science at McGill University and went on to work in high-frequency trading systems in Tokyo and New York. That experience? It became the foundation for what he’d eventually build with Binance — a fast, reliable, global crypto exchange.
The Crypto Spark: 2013 and the Bitcoin Revelation
In 2013, CZ attended a poker game with crypto entrepreneurs who introduced him to Bitcoin. Intrigued, he dove into the rabbit hole. So much so that he sold his Shanghai apartment just to go all-in on Bitcoin. Risky? You bet. But for CZ, it wasn’t about luck. It was about conviction.
He took a job at Blockchain.info and then served as CTO at OKCoin. But he realized existing platforms were clunky, slow, and lacked transparency. So in 2017, CZ decided to create something better.
Enter Binance: The ICO That Changed Everything

CZ launched Binance in July 2017 via an ICO that raised $15 million. At the time, ICOs were booming, but most were all hype and no product. Binance, on the other hand, already had a working exchange ready to go. Within 6 months, Binance exploded to the #1 exchange globally.
Why Binance Blew Up (While Others Lagged Behind)
Binance did a few things radically different:
- Blazing Fast Trading Engine: Capable of handling 1.4 million orders per second.
- Low Trading Fees: 0.1%, with discounts for using BNB, their native token.
- Massive Token Listings: Binance listed new altcoins faster than anyone, attracting traders and early adopters alike.
- 24/7 Global Support: Multilingual support and a team that literally never slept.
Add to that CZ’s constant community engagement on Twitter, and you had a founder who felt more like one of us than a corporate exec.
Growth Hacks That Took Binance to the Moon
CZ didn’t rely on ads or PR firms. Instead, he used community-focused growth hacks:
- Referral Programs: Users earned commission for bringing friends.
- Gamified Airdrops: Users loved competing for BNB or token rewards.
- Fast Listing Process: Binance became the go-to launchpad for new projects.
The Global Game: From China to Malta to the World

When China banned crypto exchanges in 2017, CZ didn’t flinch. He immediately moved operations offshore — first to China, then to Malta, and later to a fully remote structure. Binance became borderless — with staff in 50+ countries and users from 180+ nations.
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Making Binance U.S.-Friendly: Enter Binance.US
To cater to U.S. regulations, Binance.US launched in 2019. It operated as a separate entity with limited tokens but complied with the SEC and other authorities. While it lacked some global features, it helped Binance gain legitimacy in the U.S. market.
Building the Binance Ecosystem: Way More Than Just an Exchange
Binance went from an exchange to an empire:
- Binance Smart Chain (BSC): A cheaper, faster alternative to Ethereum.
- Trust Wallet: A secure, decentralized crypto wallet.
- Binance Launchpad: A platform for token launches and IDOs.
- Binance Academy: Free education to onboard the next billion users.
This ecosystem flywheel ensured users stayed within Binance’s universe — from trading to holding, learning to building.
Taking on the Giants: Binance vs Coinbase and Others

While Coinbase focused on the U.S. and played it safe, Binance moved fast and broke things. Kraken stuck to its principles, but lacked Binance’s speed and user base.
Binance’s hybrid approach — offering both centralized (CEX) and decentralized (DEX) platforms — meant users got flexibility, speed, and control, all in one.
CZ’s Leadership: Quiet Hustler, Loud Results
CZ isn’t flashy. No suits. No Lambos. Just a hoodie, a laptop, and a mission. He built Binance on the principle of constant iteration. Every day was launch day. His Twitter became his PR — transparent, engaging, and often humorous.
Regulatory Smackdowns: Navigating the Legal Minefield
As Binance grew, regulators started knocking — hard.
- UK banned Binance operations.
- Japan issued warnings.
- U.S. SEC and CFTC launched investigations.
CZ’s response? Adapt, don’t fight. Binance exited countries it couldn’t comply with, spun off localized versions, and kept moving forward. Agility became its superpower.
The $4 Billion Fine and CZ’s Exit (But Not Really)
In 2023, the U.S. Department of Justice fined Binance a staggering $4.3 billion for alleged sanctions and AML violations. CZ stepped down as CEO in late 2023, handing the reins to a new leadership team.
But let’s be clear: CZ didn’t vanish. He remains the largest shareholder and a key figure in crypto, likely advising from the sidelines and working on other ventures.
How Binance Reshaped Crypto Forever
- Set the bar for exchange speed and liquidity
- Pioneered token launches and listings
- Made crypto accessible to millions in the developing world
- Bridged centralized and decentralized finance
- Put power in the hands of users, not institutions
Lessons From CZ’s Wild Ride
- Start fast, iterate faster
- User obsession beats marketing budgets
- Be global from Day 1
- Stay calm under fire
- Keep building, even during chaos
Conclusion
Changpeng Zhao didn’t just build an exchange — he built a movement. Binance isn’t perfect. It’s faced storms and scandals. But the fact remains: no one has moved the crypto needle further or faster than CZ. He proved that one determined builder, backed by a relentless team and a vision for open finance, can change the game for everyone.
Want To Know More About Him – Changpeng Zhao Biography
FAQs
1. What is Changpeng Zhao doing now?
He’s staying low-key after resigning from Binance but still active as an investor and advisor in the crypto space.
2. Is Binance still safe to use?
Yes, Binance continues to operate with stronger compliance measures post-settlement, especially for non-U.S. users.
3. What made Binance different from other exchanges?
Speed, community focus, aggressive token listings, and a founder who truly “got” crypto culture.
4. How did CZ make his fortune?
Mainly through BNB (Binance Coin) appreciation and his equity in Binance, valued in the billions.
5. Will CZ return to crypto leadership?
Never say never. CZ has hinted at working on new projects, and in crypto, legends don’t stay quiet for long.
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